In 2023 we at VMLY&R worked with Emergent to rebrand the lifesaving drug Narcan on the heels of an amazing change from the Federal government that now allows Narcan to be sold over-the-counter (OTC). Our work isn’t just a new website, but all forms of media and advertising. It included custom content, product displays and packaging, new messaging, a new website, and much much more.
My role in the Narcan work was technical oversight of the design process and providing support for the existing WordPress website. The website is being migrated to the Hubspot platform.